Making Your Selling Experience Easy & Successful

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.


Step 1: At our first meeting

  • Go over all your needs and expectations.
  • Go over all the comparable sales. 
  • Explain market conditions and discuss strategy. 
  • Lay out ALL your options so you can be confident in all aspects of your move.
  • Talk about improvements (if any), and staging, and discuss with you the benefits of our exclusive “Concierge” services.
  • We show you case studies on how our marketing strategies have worked in the past to get sellers top dollar in any given market.
  • We go over all strategies with you and the process from A to Z so you can be confident in all your decisions. 
  • We recommend vetted Packers, Movers, Stagers, Cleaners, Painters, Handymen, Contractors, Landscapers, Lenders, CPAs, Hardscapers, Inspectors, and all key vendors to help you make your move easy and successful. 
  • We also prepare for you a Seller’s Estimate so you will know approximately what you’ll be netting out of your sale.

Step 2: Once you sign a listing agreement with us

  • Get you all the help needed to get you and your home ready for the market
  • Get pre-listing inspections and disclosures done
  • Set up a staging consultation 
  • Start the pre-listing marketing hype, and create a huge BUZZ over your home before it hits the market. 
  • Set up a LIVE VALUATION for your neighborhood, so you can keep an eye on the market just like we do.
  • Set up media day, usually after staging, where we have our drone and cinematic crew along with photographers taking beautiful images, drone and lifestyle videos of your home to campaign on multiple on and offline channels.

Step 3: Listing Launch

  • During the first week, we advertise the home on MLS and invite all the local brokers over for a Brokers tour where we serve food and drink and a prize giveaway. This tour is crucial and we take it very seriously. We ask for feedback from local brokers and share it with you.
  • Mega Open House first weekend; we run digital ads, pass out flyers in the neighborhood, list on all major real estate websites, and a Sat and Sun open house. Refreshments and water at all open homes. 
  • We continue to run AI online marketing Ads until the home is sold.
  • Our campaigns are smart AI-driven and targeted to find the buyer who is most likely to buy your home.
  • We track and measure all marketing efforts and give you analyzed feedback on all campaigns every week until the home is sold.

Step 4: Once your home is under contract

  • We negotiate hard on your behalf and keep your interest above everyone during the escrow process. 
  • We have a team of escrow coordinators that will give you a timeline of all the sensitive dates and update you on all. We find sellers have a much more satisfying transaction when they know exactly what is happening next, and we make it easy to do just that.
  • We advocate for you all the way to close
  • Close out with our closing gift to you and your family

Step 5: After Close VIP program

  • We do not just disappear after you sell. 
  • Most sellers are also a buyer and we also can help you with your purchase. If you are moving out of state we have partner agents that are just as dedicated as us to our clients that we can refer you to.
  •  Our clients LVOE our VIP program. This program includes invitations to 4 events per year. E-waste recycling event, Summer Free move nights, Spring Ice Cream Social, and Fall Appreciation Party. (Investor Seminars) coming soon. 
  • We also provide you with a digital valuation report twice a year on your home. Which allows you to follow the value of your home accurately, unlike proven false algorithms such as Zestimates or HomeBots. 
  • And finally, we stay in touch once a week via email. Our  “Into the Weekend with Gigi” email newsletter has weekly curated local events, lifestyle tips, home decor ideas, our blog, and the real estate section. Our clients love it and thank us for it.

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Seller's Guide Request

Anna G.
Scott D.
Veronica C.
I was looking for a local realtor for the purchase of my first home and my best friend referred me to Gigi. I can not tell you how thankful I am that she did! From our very first phone call I knew Gigi was the perfect realtor for me! She is extremely knowledgeable about the market and explained everything to me about the purchase process from start to finish. I loved that she went over how she works and ...

— Anna G.

We have now sold 2 houses and purchased 2 houses with the help of Gigi and her team. Gigi makes sure that everyone understands the process and works with you on your schedule. On both houses sold, we were able to get them ready and on the market within weeks, and, due to great prep work by the team, both sold within days for well over asking. Gigi is always available and WILL make sure that everything ru...

— Scott D.

In a crazy, fast moving Bay Area real estate market its is hard to find the right home let alone get it, but Gigi made it happen with ease. Firstly, she made her time available for us at a drop of a dime. Secondly she helped us understand market conditions and provided us with property disclosures and values, instantly.! We weren’t sure where and what type of home we really wanted, but Gigi went the extr...

— Veronica C.

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Work With Us

You can be confident that you’re in good hands with our experts on your side. We know what it takes to get deals done and have executed more than 500 transactions locally for buyers or sellers over the years — so we’re always up-to-date on all of today’s pricing outcomes!